I’ve spent 5 years turning complex products into simple, human experiences I don’t just design screens — I find the friction, fix it, and measure whether it worked.

I’m a designer who gets genuinely excited about the messy middle — the part between “we have a problem” and “users love this.” With 5 years across SaaS, Web3, gaming, and AI products, I’ve learned that the best UX isn’t about beautiful screens (though those matter too) — it’s about removing the thing that’s quietly making users leave. I use AI tools heavily, move fast without cutting corners, and I’ve never missed a handoff. Let’s build something people actually want to use.